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Nutmeg. A new approach to investing.

We believe investing should be a clear and straightforward experience. We build and manage diversified portfolios, using technology to keep charges low and clearly show where you’re invested.

With investment, your capital is at risk. Tax treatment depends on your individual circumstances and may be subject to change in the future.

Learn what we mean by risk.


Nutmeg has been awarded Boring Money Best Buy ISA 2023


Client assets are held separately with Barclays and State Street, per regulatory requirements


Chosen and trusted by our clients for over 10 years

It's reward time when you transfer to us

Get a cash investment boost or collect Avios when you transfer £5,000 or more from existing ISAs, Lifetime ISAs, Junior ISAs or Child Trust Funds.

Get the offer

Capital at risk. T&Cs, ISA/LISA/JISA rules and exclusions apply. Initiate by 25.09.24.

Why choose Nutmeg?

We were the first and we’re now the largest digital wealth manager in the UK with 200k clients. We don’t hide behind complex pricing structures or financial jargon. We don’t keep you in the dark when it comes to your investments or how they’re performing. Instead, we give you complete transparency, and want you to feel empowered.

Our products

All of our products are designed to help you reach your financial goals, whether it's a retirement in the sun or a modest starter home.

Tax treatment depends on your individual circumstances and may be subject to change in the future.


An easy to use, easy to track personal pension with 25% government top-up on your contributions.

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Lifetime ISA

Make use of your 25% government bonus when investing for your first home or retirement.

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General investment account

A simple, flexible General Investment Account with no limits on how much you can contribute.

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Stocks and shares ISA

Tax-free returns on contributions up to £20,000 each tax year. Investing made easy.

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Junior ISA

After a parent or guardian has opened a Junior ISA, anyone including parents, friends and family can contribute up to a total of £9,000 each tax year. The named child can manage the account from 16 and access the funds when they turn 18.

Find out more

How it works

It's straightforward to invest with Nutmeg. Just follow these three steps. 


Set your goal.

Tell us a little about yourself, how much you want to put in, and what risk level works for you.
If you let us know what your goals are, we aim to help you to achieve them.


Choose an investment style.

Between Fully managed, Fixed allocation, Socially responsible investing, Thematic investing or Smart Alpha portfolios powered by J.P. Morgan Asset Management. Choose the style that suits you, then decide whether to invest straight away or drip-feed your cash into the markets.


Leave it to us.

Our in-house investment team have built a range of portfolios and will invest to match your chosen investment style. We’ll let you know what you are invested in and how your investments are performing.

Capital at risk

It's always free to speak to one of our experts

Our experienced team are on hand to answer questions or provide free guidance whenever you need it most. 

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Need help planning for your future goals?

We offer restricted financial advice to help you create a bespoke plan to achieve your future goals.

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Unsure how to start investing?

We believe investing should be straightforward, but it can be difficult to know where to begin. Our team is on hand to explain the basics of investing and how to get started. 

Book a free call
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Which products are right for you?

Whether you’re investing for your first home, dream retirement, or a rainy day, we can talk you through the products that can get you there while making the most of your allowances.

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How we invest

Investing can be difficult. Just ask all those who have tried and failed to beat the market. Fortunately, we have the people, the technology and the portfolios to help.


Nutmeg's experienced investment team aims to provide transparent, honest investing to everyone. We may use clever technology to do what we do, but it would be nothing without the people behind the scenes. Their experience stretches macro-economics, market analysis, and risk and security selection across a range of investments.

Meet our team.


Expect your interactions with Nutmeg to be effortless and transparent. But all this is only possible due to some serious technology. Tech that will keep you on top of your investments, but also reinvest your dividends and rebalance your portfolio automatically. We at Nutmeg are also a technology company, not just a financial services company.


Our portfolios are diversified across many different types of assets, countries and industry sectors. Diversifying in this way spreads the risk of your investments while improving your opportunity for returns. We also only trade exchange traded funds (or ETFs) – liquid, low cost, flexible and transparent funds that track an index.

Learn more about ETFs.

A simple fee structure

As with any investment, there are underlying costs. At Nutmeg, we don’t charge any set-up or exit fees. Simply enter an amount below to see how much you would pay across each of our four investment styles.

Past performance and allocation

We’re proud of our track record. We want to be transparent about the natural ups and downs investors face. But also, we want to be clear with you about exactly what we’re investing in.

We believe long-term, intelligent asset allocation is a far better investment approach than trying to pick a single company that may outperform its competitors. Our expert investment team use a broad range of assets to build sophisticated, globally-diversified portfolios.

Explore our track record

Capital at risk. Past performance is not a reliable indicator of future performance.

As with all investing, your capital is at risk. The value of your portfolio with Nutmeg can go down as well as up and you may get back less than you invest. Tax treatment depends on your individual circumstances and may be subject to change in the future.